In today’s era, everyone competes with each other. Whether it’s about fashion or studies, arts or science, everyone is trying to win the race. In this race, some people get successful and move on to the next flight. Very few of those successful people tend to do something for other fellow industrialists. In these few people, you can absolutely count Olak Grütter aka NIZA.
He is a well-known Swiss music producer in Germany. From the beginning, he loved the idea of composing music. He started practicing his skills of composing beats in FL Studio. With determination and focus, he managed to become one of the top-ranked music producers. Over the decade, he has worked with many excellent German rappers such as Kool Savas, Kurdo, S4MM, Noizy, 18 Karat, and many more.
NIZA’s first official project was the song ‘Waldbrand’ from the album Märtyrer of Kool Savas. The album received many gratifications and was counted as number one in Germany’s top albums. It also received huge appreciation from Switzerland and won the Gold Certification from Germany. After that, NIZA was offered many projects. In 2016, he signed with Sony Music Publishing which was a huge accomplishment for NIZA. He received success after success. You can believe it by counting the number of streams he hit on Spotify which is more than 70 million.
After a decade of struggles, experience, and successful training from around the industry, NIZA wanted to become independent hence with the cooperation of his business partner Mike Buck, he started his own publishing company No Love Rights Management. The official meaning of the agency is to assist and train the young and new music producers in increasing their quality of work.
“Even back when I signed with Sony Music Publishing, I knew that at some point I would have to become independent. Many producers dream of a big breakthrough and through my experiences that I have collected in recent years, I have a lot of what I can give our members. The step to found an own publishing company was therefore a logical conclusion.”
In another interview talking about his team and company, he said:
“Since we are completely independent and work in a small team, we have the highest flexibility. Our team has already grown together like a small family and I am very proud of that. Nevertheless, we have the necessary know-how to do the relevant administrative work like any other major. Especially in our area, the german part of Europe there has never been a pure producer-publisher.”
NIZA not only narrates his company’s quality in words but only shows through the results. In a very short time, the company received the award for the album MVP (Réédition) from the famous French rapper Mister V.
People like NIZA never back down neither themselves nor the others. They try to reach heights by taking others with them. It provides them more potential to grow. We wish NIZA gets more chances to shine in the industry.
Also follow his Instagram account @Niza_46